Hey, I’m David.

Close-up of a smiling young man with short dark hair and facial hair, wearing a black T-shirt, standing on a rooftop with a city skyline and mountains in the background during daylight.

I’m a content designer who makes online tasks and systems easier to navigate using UX and service design principles.

Go through my project case studies to view the work I’ve done and learn about my design process.

Project case studies

Environmental Registry redesign

Homepage of the Environmental Registry of Ontario featuring a bee on a pink thistle flower with a blurred background and "Search the registry" button.

Improving how citizens voice their opinion on environmental topics.

Transforming an outdated website into one that focuses on plain language and the user journey.

Archives of Ontario modernization

Archives of Ontario website featuring a dark background with colorful vertical lines and a white overlay box with a search prompt.

Rebuilding how people search for history. 

Taking scattered and unclear information and making a search-first website built for how people actually look for records.

COVID-19 digital services

COVID-19 testing locations in Ontario, with search options and regional filtering.

Turning confusion into action for millions of people during critical moments in the pandemic.

Helping people find a nearby testing location and get a proof of vaccine certificate.

My approach

Data and research first

I ground decisions in data and research so that the content and structure reflects what people actually need and not assumptions.

Systems and strategy

I focus not just on one page or feature, but on how every touch point in a user journey fits together to make a cohesive experience.

Empathetic design

I meet people where they are, translating complicated information into content and design elements they can navigate to complete their tasks with confidence.